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Buyer's scorecard

SEO services near me: score the suite against the single service

Seven jobs, three kinds of provider, one honest grid. Fill it in with a pencil before you hand over any money.

How to read this page

Count the jobs you will not do yourself

The best choice is rarely the one with the longest feature list. It is the one that covers the jobs you will otherwise skip, at a price you can repeat.

  • Tick only the jobs a provider does for you. Showing you a chart is not doing.
  • Anything left without a tick is yours, so budget the hours.
  • A marketplace like ours will only ever tick one row: links.

The seven-job scorecard

Who actually does the work, as a general pattern
JobAll-in-one suiteLocal freelancerLink marketplace
Technical auditShows the issuesFixes themNot covered
Google Business ProfileRarelyUsuallyNot covered
Keyword and rank trackingYes, monthly feeSometimesNot covered
Competitor snapshotYesOn requestRow data on donor sites only
Writing service pagesHints onlyOftenNot covered
Dofollow links from other sitesShows what existsVariesYes, from $1 per link
Reporting you can readYes, dashboardsA call or an emailOrder list with status

Reading the grid like a buyer

Look closely. Notice how few ticks a suite earns in the doing columns. It is a window, not a pair of hands, and that distinction decides most of the money you will spend. Semrush, Ahrefs and Moz all follow that pattern, and they are good at it.

That matters when you search for services near you and see a pitch promising everything. Somebody still has to rewrite the title of the bakery page, and the grid shows who.

Our column is thin. On purpose. We run a link marketplace and nothing else. If seven out of seven ticks is what you need, look at a freelancer for the rest and use us for the last row.

A worked example, clearly invented

Picture a dental clinic with one location, a five-page website and no one on staff who likes spreadsheets. This is a made-up case, so the numbers mean nothing beyond the exercise.

The clinic marks audit, profile and writing as the three jobs it cannot do. A freelancer takes those. The clinic keeps reviews, since the front desk can ask patients. Links become the seventh job, and a $50 trial covers it.

The suite never enters the picture, because nobody would open the dashboard. That is a legitimate result, and it is the reason to fill the grid before shopping.

Fill in your own column

  • Write the seven jobs on paper and mark the two that hurt most today.
  • Next to each, write who will do it: you, a freelancer, a tool, or nobody.
  • Price the hours you will give: even three a week is real money.
  • Circle the jobs where nobody is named. Those are the gaps to fix first.
  • Only then compare monthly fees against per-link prices.

A fast way to choose in one sitting

  1. 1

    Start with the page

    Pick the single page that brings customers. Everything else is secondary until it works.

  2. 2

    Audit before you buy

    Run a free crawl, or open Search Console, and write down what is broken.

  3. 3

    Match gaps to providers

    Fixes go to a freelancer or to you. Links go to a marketplace such as ours.

  4. 4

    Cap the first spend

    Set a number, for example $50 on links, and review after the results arrive. See the price bands.

A word on bundles

A bundle that mixes audit, content and links under one price can be fair. Ask for the link part itemised, including how many placements and from which kind of site. Without that, you cannot compare it with a $1 to $500 per-link price.